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Peer Perspective

Junaid Shaikh, Managing Director, RoshanSpace Brandcom
How GST Reforms Will Influence OOH’s Share of AdEx and Advertiser Decision-Making
Kavita Jagtiani
Evolution of Integrated Marketing and its Relevance in Today's Marketing Landscape
Siddharth Jalan, Founder, SquidJC
How AI Can Align with Customer-Centric Marketing in BFSI
Rajat Abbi, VP- Marketing, Schneider Electric India
From Search to Summarisation: Why CMOs Must Lead the GEO Shift
Arijeet Talapatra, CEO, TECNO Mobile India
Brand Building in the Age of Commoditised Tech: Campaigns That Connect, Not Just Convert
Shubhranshu Singh
Agentic AI - Warm Prospects and Cold Realities
By Arghya Chakravarty- Chief Operating Officer, Shemaroo Entertainment Limited
GST Cut Could Boost Festive Advertising budgets
Raviteja Dodda, CEO & Co-Founder, MoEngage
The Customer Data Paradox: Why Unified Profiles Alone Aren’t Enough in India’s Digital Economy
Aditya Dhar, Associate Partner at Vaish Associates Advocates
Is the gaming sector a soft target?
Tarun Pugalia, Founder & MD, Smartags & ONTV
The Rise of Aesthetic Advertising in a Scroll-Happy World
Rajat Jain, Senior Corporate Lawyer at Vaish Associates
Govt’s Online Gaming Ban Turbocharges Illegal Offshore Market
Chaitanya Anumakonda, Director, Biddable Media, GALE, India
The Efficiency Gap: AI in MarTech can't Work in Silos Anymore
Shubhranshu Singh
The Last Station on the Train Line
Shlok Hari - Media Director, SW Growth Labs
Clicks don’t Build Brands: Why D2C Growth Depends on What Happens After
Vikas Shah, Co-Founder, BigCity Promotions
Why Urban Loyalty Needs Reinvention in the Face of Rural Growth and How Trade Can Lead the Way
Shubhranshu Singh
Attention CXOs: Culture, not code, will decide your future in the AI era
Aditya Aima, Managing Director, Growth Markets and Co-MD, India and MENA, AnyMind Group
The Rise of Data-Driven Influencer Marketing
Raviteja Dodda, Founder & CEO, MoEngage
The Future of Marketing Automation: How Agentic AI is Revolutionising Customer Engagement
Rajat Jain, Senior Corporate Lawyer at Vaish Associates
The Seven Sutras of Gambling and the Offshore Betting Boom: How Government's Tax Policy is Missing the Mark
Prashant Dhar, Director - Marketing, A. O. Smith India
Beyond the Price Tag: How Sustainability Drives Consumer Choices

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