From Dice to Devices: Inside Monopoly’s 90-Year Reinvention Playbook with Hasbro's Nilay Verma

Monopoly may be turning 90, but Hasbro isn’t letting nostalgia collect dust. Nilay Verma breaks down how the brand is blending physical play with digital behaviour to stay relevant for India’s new-age players.

“Education Is the Backbone of This Industry”: L’Oréal Professionnel India Head on What’s Powering Salon Growth

India’s salon market is growing fast, and L’Oréal Professionnel says its next leap will come from education, tech-led diagnostics, and premium experiences tailored to diverse Indian hair needs.

BrandWagon Chai pe Charcha with MG Select’s Milind Shah

Milind Shah, Head, MG SELECT, talks to BrandWagon Online about his weekends, favourite vacation destination and more.

Endings That Continue: As Navneet Saluja Bids Farewell to Haleon, a Reflection on Leadership That Endures

As Navneet Saluja steps down after 17 years, he reflects on leading through transformation — from the Horlicks divestment to shaping Haleon’s independent identity — and the kind of leadership that lasts.

Streax Professional Launches Evoque Collection to Drive Hair Color Trends Across India

In conversation with Priyancka Puri, Head of Marketing, Hygienic Research Institute (HRI), we decode the idea behind Evoque, the colour trends driving India’s hair market, and the digital-first strategy powering the brand’s community of stylists.

Siemens Bets Big on India’s Growth Story: From Smart Infrastructure to Net Zero Transformation

Siemens sees India as a key driver of its global growth, investing in smart infrastructure, digital manufacturing, and Net Zero technologies to support the nation’s “Developed India 2047” vision.

The Reinvention of a Camera Giant

OM SYSTEM, spun out of Olympus, is reinventing itself in India, focusing on creators, professional users, and community engagement to stay relevant in a competitive, evolving imaging market.

Cord-Cutting Won’t Cut Dish TV Out: Manoj Dobhal on Surviving India’s Streaming Shift with its Smart TV Play

Dish TV’s VZY Smart TVs blend DTH and OTT in one device, aiming to diversify revenue, retain subscribers, and capture India’s hybrid content consumption amid cord-cutting trends.

BrandWagon Chai pe Charcha with Volkswagen India's Nitin Kohli

Nitin Kohli, Brand Director, Volkswagen India, talks to BrandWagon Online about his weekends, favourite vacation destination and more

India’s Wedding Industry Grows 7–8% Annually, Touches $75 Billion: Sunil Sethi, FDCI

India’s $75 bn wedding industry is growing 7–8% annually, driven by rising incomes, celebrity influence, and luxury demand, making it a key driver for fashion, hotels, autos, and tourism.

We Position Ourselves Where the Money Flows: Sir Martin Sorrell of S4 Capital

Legendary adman Sir Martin Sorrell, at 80, remains in attack mode—betting on digital, data, and disruption as S4 Capital positions itself where client money flows: in tech, AI, and platform-driven growth.

How Medimix is adapting Ayurveda for Gen Z and millennials: CEO Anupam Katheriya

As Medimix marks over 50 years of trust, Cholayil Pvt Ltd shares how the brand is evolving with Gen Z, digital-first marketing, and global expansion while staying rooted in authentic Ayurveda.

Rajat Abbi Maps Schneider’s Strategy: Tapping Urban Growth via Smart, Safe Electricals

With its ‘Bring Home the Smart’ campaign, Schneider Electric aims to redefine home electricals as lifestyle, safety, and design enablers—making smart, sustainable living accessible to Indian households.

We Want to be the ‘Colgate’ of Plants in India: CEO, Ugaoo

By blending education, innovation, and design, Ugaoo has turned millennials and Gen Z into passionate plant owners, transforming gardening from a niche hobby into a lifestyle trend.

"We’ll continue expanding at our current pace of 130–150 outlets per year.", Ankit Patel, CEO, The Belgian Waffle Co

You may have seen its kiosks in bustling malls or high streets, waffle cones in hand and queues snaking out the door. In just a decade, "The Belgian Waffle Co", has gone from a single outlet to more than 680 across 220+ cities, quietly creating and scaling a dessert category.