IAMAI DAC Announces Shantanu Sirohi as Chairperson, Gajwani and Choudhary as Co-Chairpersons

The Internet and Mobile Association of India (IAMAI) has announced new leadership for its Digital Advertising Council (DAC).

Shantanu Sirohi, CEO of Interactive Avenues, has been appointed Chairperson of the DAC. Satyan Gajwani, Chairman of Times Internet, and Priya Choudhary, Director of Business Solutions & Insights at Google, have been appointed Co-Chairpersons. Their term will be two years.

On his appointment, Shantanu Sirohi said, "It is an honour and an exciting opportunity to serve as Chairman for the IAMAI Digital Advertising Council. Collaboration between agencies, publishers, ad-tech providers and brands can help develop a digital advertising future that emphasises innovation, effectiveness, transparency and a positive customer experience. The focus will be on promoting responsible industry growth, ensuring digital marketing strategies remain effective and providing value for all stakeholders."

The DAC represents agencies, publishers, ad-tech and mar-tech companies, and affiliate networks. It works with industry stakeholders to promote transparency, responsible advertising practices, and the growth of digital marketing in India.

Satyan Gajwani said: “I’m looking forward to contributing to The Digital Advertising Council of IAMAI. The DAC will work to ensure that publishers and content creators have the support they need to build sustainable businesses, and to help develop a prosperous ecosystem between advertisers, publishers, and consumers.”

Priya Choudhary said, “I am honoured to take on this new mandate with IAMAl. This is a pivotal time for the digital advertising industry in India, and I look forward to collaborating with my peers to foster an environment of growth, innovation, and trust. I believe that through collective effort and shared vision, we can unlock immense potential and create a positive impact for businesses and consumers alike."