From Craft to Compliance How Sachee Fragrances Is Shaping the Future of Indian Perfumery

As India’s beauty, FMCG and wellness industries continue to expand, fragrance has emerged as a subtle yet powerful element shaping consumer perception and brand recall. Behind many everyday products is the quiet expertise of legacy fragrance houses that have evolved with time while remaining rooted in craftsmanship. One such name is Sachee Fragrances and Chemicals Ltd, a company that has been creating fragrances for over three decades.

Founded in 1983, Sachee Fragrances has grown from a traditional perfume manufacturer into a future ready fragrance, flavour and essential oil company. According to Bharat Arora, Managing Director, Sachee Fragrances and Chemicals Ltd, the evolution has been driven by technology and global standards without compromising on the soul of perfumery.

“Over the last four decades, Sachee has invested heavily in advanced quality control systems, high end infrastructure and globally aligned processes. As an IFRA certified organisation, we ensure that every creation meets international safety and compliance standards. Yet our core philosophy remains unchanged. Every fragrance is crafted to tell a story and create an emotional connection with the consumer,” says Arora.

At the heart of Sachee’s work lies a strong focus on raw materials. In perfumery, quality is defined not just by aroma but by purity, authenticity, ethical sourcing and performance. The company sources ingredients from their true geographical origins wherever possible and subjects them to rigorous testing for consistency and safety. All materials are evaluated against global regulatory requirements to ensure both compliance and superior olfactive performance.

Behind every fragrance or flavour developed at Sachee is a highly structured research and development process. Each raw material is first tested for purity, stability and performance. Development begins with a concept or narrative that defines the emotional direction of the creation. Perfumers and flavourists then work through multiple trials using advanced analytical tools and sensory evaluations. Only after extensive testing and refinement does a creation move forward. This combination of artistry, science and technology forms the backbone of Sachee’s innovation.

When a client approaches Sachee with a new brief, the process starts with understanding the brand story, product positioning and the emotion the scent needs to evoke. The team defines the overall vibe before carefully sourcing and blending raw materials through several iterations. After multiple trials and client evaluations, one final fragrance is selected that best represents the brand’s identity. Over the years, this approach has helped Sachee build long standing partnerships with leading Indian and international brands across personal care, home care, FMCG and fine fragrance categories.

While fragrances, flavours and essential oils require different technical approaches, they are united by the same commitment to quality. Fragrances focus on emotional storytelling, flavours demand precision and balance within food applications, and essential oils prioritise preserving the natural integrity of the source material through careful extraction. Each category follows its own process while adhering to strict quality control standards.

Sustainability has also become integral to Sachee’s operations. The company prioritises responsible sourcing, ethical partnerships at origin, clean manufacturing practices and waste minimisation. By combining responsible practices with advanced testing and compliance, Sachee ensures that its products are safe for consumers and respectful of the environment.

Looking ahead, Arora notes a growing demand for authentic ingredients, cleaner formulations and fragrances that feel personal rather than overpowering. “By continuously investing in research, upgrading technology and expanding our raw material expertise, we are preparing for the next phase of the fragrance and flavour industry. Staying connected to global trends while remaining rooted in craftsmanship is what will define the future,” he says.